I’ve been working with Shades of Charleston for at least five years on their branding and different products they can offer their customers. Sometimes as a designer, you design something and send it off to the client, and never see the final result once it’s approved. All you have in your head is the mockup of the final product. This is not the case with Shades. I am lucky enough to see Shades on Instagram showcasing their latest and greatest merchandise. When I have time, I love to scroll through the consumer comments and see how excited they are for the new product. Shades of Charleston isn’t only a sunglass store, they are a lifestyle brand for the Charleston community, and I am proud to be part of their team that creates what their customers want. Next time you are in Mount Pleasant or on Sullivan’s Island, make sure to check out their store.